Who?
Where?
How?
Branding & Motion
Graphic Designer.
Based in Norwich, UK.
Questioning the Comfortable.
Brand Creation, Logo Creation, Motion Design, Brand Application
Client(s): Waterfront Logistics
Task: Build a brand that does justice to and weighs up against the leading industry veterans that founded this new powerhouse conglomerate.
The mark was designed to embody the streamlined and smooth-sailing nature of their services that their clients can count on them to deliver.
‘We move it like we own it’ as their tagline encapsulates all the benefits Waterfront can provide into one succint, powerful and actionable motto.
They’re already proving successful; competitors have taken notice, as have businesses worldwide wanting improved logistics handling.